7 Key Amazon Affiliate Associate Program Requirements You Should Know

by Jay Kang | Updated on September 22nd, 2023
amazon affiliate program requirements

Have you ever found yourself raving about your latest fashion find or the new gadget that’s changed your life? If the thrill of sharing useful products with your audience excites you, the Amazon Affiliate program is more than worth your consideration.


This isn’t just another way to make money online; it’s a legitimate, time-tested avenue that has turned passionate bloggers and influencers into successful entrepreneurs.

A Deep Dive into the Prerequisites for Amazon Affiliation

Before you venture into the Amazon Affiliate program, it’s crucial to understand the stipulations and criteria to ensure you’re playing by the rules.

Create a Content-Rich Online Platform

The Amazon Affiliate program isn’t a place for fly-by-night operations; you need to establish a serious online presence. For website and blog owners, you’re expected to have regular, updated content—ideally within the past 60 days. More than just the frequency, the substance matters. Aim for at least ten meaningful, insightful posts that genuinely offer value to your audience.

Full Disclosure is Key

Your audience trusts you, and that trust is your most valuable asset. You’re required by Amazon—and basic ethics—to disclose your affiliate relationship clearly. This isn’t something to be buried at the bottom of your page. Place it conspicuously at the top of your content and in sections like your site’s footer or ‘About Us’ page. This isn’t just a rule; it’s an essential practice that adds a layer of transparency and trust between you and your audience.

Instituting a Strong Privacy Policy

In today’s digital age, the importance of user data protection cannot be overstated. Amazon expects you to take this seriously, and so should you. Your privacy policy should be comprehensive, detailing how you collect, use, and safeguard user data. It not only helps you comply with various data protection laws but also builds credibility with your audience.

Achieving the Initial Sales Benchmark

Getting started is only part of the journey. Amazon sets a performance bar, requiring at least three qualified sales within your first 180 days. This isn’t the time to be complacent; focus on creating content that doesn’t just attract clicks, but also leads to conversions. Your personal purchases don’t count, so it’s essential to engage genuinely interested buyers.

Adherence to Pricing and Advertising Norms

Maintaining price accuracy isn’t just an Amazon guideline—it’s crucial for preserving your integrity as a content creator. To prevent misleading your audience with outdated or incorrect pricing, Amazon offers its Product Advertising API. This lets you fetch real-time prices, ensuring that what your audience sees is what they get.

Amazon’s cookies are designed to track customer behavior accurately. Tampering with these not only violates Amazon’s rules but also could lead to skewed or inaccurate data, affecting your performance metrics and earnings. The point is, play it straight: Amazon’s tools are robust and designed to work without manipulation.

Be Cautious with Product Selections

While Amazon’s catalog is expansive, it has limitations on what can be promoted through the Affiliate program. Items that are obscene, violent, sexually explicit, or discriminatory are strictly off-limits. Your best bet is to stick with products that align with your niche and can genuinely benefit your audience.

Boost Your Strategy with ProductReview.Tools

When it comes to strengthening your affiliate marketing prowess, ProductReview.Tools can be a game-changer. This platform offers features that help in creating reviews that are not only detailed and user-friendly but also visually engaging. Why settle for plain text when you can incorporate interactive elements that enrich user experience?

Diversifying with Other Affiliate Buttons

Relying solely on Amazon can limit your earning potential. Include buttons from other affiliate programs, like Walmart, to give your audience more options while diversifying your income streams.

[pr box=”B000FGWU16″ button2=”https://goto.walmart.com/c/349269/565706/9383?veh=aff&sourceid=imp_000011112222333344&u=https%3A%2F%2Fwww.walmart.com%2Fip%2FThe-Art-of-Shaving-Shaving-Soap-with-Bowl-Sandalwood-3-3-oz%2F117301981″]

Conclusion: The Road Ahead

The Amazon Affiliate program isn’t just a monetization strategy; it’s a commitment to providing value to your audience. As you navigate through the affiliate marketing journey, it’s crucial to remember that long-term success comes from ongoing engagement, sincerity, and a constant strive for quality.

Important Note

Amazon’s rules and policies are subject to change, and this article reflects the terms as of January 2023. Always consult the official Amazon Associates Central website for the most recent and authoritative information.

So there you have it—a thorough, insightful guide to making the most out of the Amazon Affiliate program. Implement these practices and strategies, and you’ll be well on your way to becoming a trusted, successful Amazon Affiliate.

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Jay Kang

Jay Kang, entrepreneur and SEO expert, is the driving force behind innovative platforms like linkilo.co and seorankserp.com. His latest creation, ProductReview.Tools, provides affiliate marketers with a powerful WordPress plugin for crafting high-converting reviews. Committed to empowering marketers, Jay continues to make a positive impact in the digital marketing space.